About us

Heather White

Owner and Lead Guide, Heather White

Heather first came to guiding while managing Executive Programs at UC Berkeley Haas School of Business. The University didn’t offer the type and caliber of campus visits that her visiting scholars and business professionals sought, so she designed one herself. That evolved into leading corporate site visits and sightseeing excursions. After eight years in academia, she made the leap to hospitality full-time and has never looked back!

Heather is also proud to be a Cruise Director + Tour Director on the Seine river in France for the nation’s oldest and most respected luxury tour operator, TAUCK World Discoveries.

She earned a Master’s Degree in Education from UC Berkeley and University of San Francisco, and has extensive training/certification from numerous industry organizations:

  • San Francisco Tour Guide Guild (SFTGG)
  • International Tour Management Institute (ITMI)
  • International Association of Tour Directors and Guides (IATDG)
  • International Association of Travel Agents (IATA)
  • SFTravel, the Official San Francisco Convention & Visitors Bureau
  • Sonoma Travel Ambassadors
  • TripSchool

Heather is occasionally available for hire as a Step-on-Guide, Tour Director and Event Management Staff for Educational Travel groups and DMCs. Please Contact Us to inquire.

Heather speaks English and French fluently, having attended “Sciences Po” and married into a French family. In her free time, she and her husband Cedric enjoy taking day-trips, hiking local vistas with their two dogs, and cooking classes. A true San Franciscan at heart, the two things that gets her out of bed in the morning are fresh-roasted coffee and warm sourdough bread.


Hear what our happy guests have to say!

Didn’t find your ideal tour?

Feel free to ask us. We’ll build it.

Share your bucket-list or lifestyle preferences and let our local experts design a day just for you.

Request a custom tour